International Baccalaureate (IB) Practice Exam

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Identify which method companies are using to compete for your money: "90-days-same-as-cash".

  1. Personal selling

  2. Financing

  3. Media

  4. Product positioning

The correct answer is: Financing

The "90-days-same-as-cash" method is a financing option offered by companies to encourage consumers to make a purchase without the immediate burden of paying cash upfront. This approach allows consumers to buy products and defer payment for a period of 90 days, during which no interest is typically charged. It serves as an incentive, making it easier for consumers to commit to a purchase they may not have considered due to the immediate financial impact. Companies utilize this financing strategy to enhance their sales by making expensive products more accessible and appealing. It can effectively attract customers who might be hesitant to spend large sums of money upfront. This method is distinctly related to financing, as it involves providing credit terms or payment plans that facilitate consumer purchases. Using financing options like this can influence buying behavior and enhance customer satisfaction, thereby boosting sales and driving competition among businesses for consumer spending.